Monday, December 31, 2012

Mine are BREASTS

You may or may not be familiar with MORE Magazine - it's a Canadian women's magazine that is (supposedly) geared toward women in the age 40+ demographic.

Initially the mag seemed to offer a fresh outlook - reader models that looked like regular gals, practical fashion and health tips, and interesting topics that weren't covered by the run-of-the-mill women's fashion mags.

In recent months, MORE has shifted to celebrity cover girls, reader models that look suspiciously like real models, high end fashion spreads with "available upon request" pricing, (OMG), and a fixation on the topic of sex.  Sound more like Cosmopolitan in the 80s?  Well, it sounds and looks more like that to this writer also.

At least the most recent issue (December/January Holiday issue) had a Canadian celebrity (Alanis Morissette) on the cover - lately the mag has been enamored with American celebrities. And what of celebrity?  Do women who work as lawyers, diplomats, educators, doctors, nurses etc. - any other profession other than music, TV or film - are these women's contributions not worthy of cover status? At what point to we begin to honour and value the everyday contributions of regular women? 

The kicker for me was an article called Faded Blooms - it was about caring for your breast implants as you age.  Just the title was offensive, perpetuating negative stereotypes about women and aging - what makes the age 40+ breast so repugnant? And why the ink devoted to surgical breast enhancement - are we human beings or cars?  Do we really need the after-market parts? If tiny feet were to become the new Hollywood standard, would all North American women jump on the bandwagon to reincarnate Japanese foot binding?  Now, we aren't too far off with that suggestion, btw, because wealthy women are getting fat injected into the balls of their feet so that they can where higher heels "pain-free"!


As if to rub salt in the wound, the dippy author of  "Faded Blooms" can't seem to face her own breasts with any degree of grace: "my rack."  She refers to breasts as "boobs," "knockers," and "bazookas,"  throughout the piece - everything but the term "breasts."  It's always such a disappointment when women who have a public voice don't support other women - this terrible article is gender betrayal served up as something "hip" we should all chuckle and coo over.  I, for one, am not laughing - it's an embarrassment, an outrage and a disservice to women.

The point is not to judge women who have chosen - for whatever reason - to alter their bodies with surgery. But shouldn't we as women consider that wide-spread body alterations like these are symptomatic of something?  As I grow older, I am more finely attuned to the different kinds of oppression and prejudice we face as women, but I'll be damned if I will call my magnificent mid-life breasts anything but "breasts." And I encourage you, regardless of your age or background to insist that your body is afforded the same respect.



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